Success is all about creating your own opportunities and Meeta Gutgutia paved her own path as an entrepreneur. Starting her very own successful brand called Gifts by Meeta on Flipkart, she executed her idea of making a range of customized gifts.
Having graduated as a fashion designer from NIFT, she always had an inclination towards designing various things. Residing in Delhi, Meeta is one of the Board of Directors for Ferns N Petals, a well established florist brand in India.
With decades of experience, she has quite an understanding of the customers’ preferences. After much pondering, she wanted to do more and felt inspired to step into the gifting industry. Her husband Vikas and her children supported her and gave the encouragement to have her own venture and to turn her dream into a reality.
Her aim was to sell more than just a single product in the form of a gift to customers. She came up with the USP of making a gift combination based on the upcoming occasions and named it Gifts by Meeta. Her thought behind this is that people like a variety over a singular gift.
Gifts by Meeta as a brand believes that Holi being a festival of colours that radiates positivity should be played safely in the spirit of happiness. This Holi, rather than selling individual products like colours and balloons, Gifts by Meeta, has created a colourful combo package which provides customers with a collection of products that are essential for this vibrant festival.
Flipkart as the opportunity
At the initial stage of her business, a large part of her orders came from Flipkart, providing her with the exposure of the right consumers that her brand catered to. Being a Flipkart seller for two years now, Meeta loves the business experience and encourages sellers to choose Flipkart as their digital platform. Flipkart gave her the accessibility that she needed to establish her new brand. Her sales increased many folds during occasions.
When it comes to deliveries, Flipkart built the brand image of her orders being on time, thereby receiving a lot of positive responses from customers. With her managing the sales part of her business, Flipkart provides the essential insights that could help her sales grow tremendously and also updated her with the ongoing trends.
Meeta wants to further strengthen her business in the home decor and special festival category and bring about more innovative creations trying to target new unexplored categories. She wants to continue to expand her network through Flipkart.
She believes that if one has the determination to do something, one is capable of choosing the right opportunities to flourish in what they love to do.
This Holi, Unlock your doors of opportunities and explore the endless possibilities with Flipkart.
Flipkart wishes you a vibrant and happy Holi.
You can buy exclusive holi products from the house of Gifts By Meeta on Flipkart. Click here to shop now.